AMP: Advanced Memory Polyurethane:
Comfort may be the fundamental reason why you choose to like or dislike your boots. Since it is such a crucial component, Georgia Boot® has designed this AMP (Advanced Memory Polyurethane) footbed. It was designed with a distinctive dual layer blend of: memory foam on the top layer (this foam will mold to the shape of your foot) and polyurethane is positioned on the bottom layer (provides the greatest cushioning). These materials work together to create a custom-made, comfortable feel. Your feet will be in utter bliss.